Thank you very much for putting this together and thank you for asking these questions. The character ranking sheets were immensely helpful to me when I first started the game and keeping them up to date and fresh is a huge thing!
1. What do you prefer? Ranking all of the characters in order or assigning each character value on a scale (1-10)?
A scale value is perfect. It will encourage more participation; ranking a full list of 70+ characters is extremely time consuming. Having an “abstain” option so that voters can skip players that they have no experience with may be helpful, if they choose to do so. I would.
2. What factors do you consider when determining what rank a character should have?
Mostly in order - overall usefulness, flexibility (fits on multiple teams), synergy of powers, offensive capabilities, specialized usefulness, PVP scarecrows
3. Would you be willing to rate a character on various elements of the game (PVE vs PVP, sustained climbs, shield hops, scarecrow potential) and have those factors weighted appropriately to determine an overall score?
Not only willing, but this is the best way to do it. My take - keep it relatively simple - one score for PVP, one score for PVE.
4. Would you be willing to login to a website to vote rather than do it anonymously?
Completely personal, but I would rather avoid having yet another website to log on to.
5. Should characters of different star levels have their score scaled accordingly to avoid lower tier characters being ranked too high?
Without a doubt. Sure, there is the odd character who fits in well past their expiration date in terms of transitioning (OBW, looking at you, you sexy thing), but when you have a solid 3* roster, you mostly use all 3* characters. From what I’ve experienced, the same is true at all the other levels.
Weekly buffed characters are something to consider, but if a character is at the top of the two star chart, let’s say Ares, they are going to be that much better when buffed, so that should not have much impact on the decision making process.
6. Do you have any other suggestions to make it better?
Aside from ranking by star rarity and splitting the PVE & PVP rankings, not really. Definitely DO NOT confine rankings to a small group of “elite” players. Community involvement is a huge element in this game and this forum. It should stay that way. Unless you’re talking about the super top secret, uber-elite, app that shall not be named club. Then just have them do the voting. And give them 1000HP for each vote, because they need it.